SEO Best Practices Guide
SEO – Search. Engine. Optimization. If you have a website, you will have heard this term many times. SEO is serious business. If done right, it can help grow your business and keep you competitive. If done wrong, it can… Read More
Building 404 Pages For Every Scenario
When browsing the internet, nothing can be more frustrating than coming across a 404 error. These errors are thrown when the url you are trying to reach is unavailable. There could be a few different reasons why it is happening…. Read More
Horizontal Over Vertical: Diversification for Small Business
If there’s one thing that all small businesses have in common, it’s the search to stay relevant. Growth into new markets, expanding current offerings, garnering new clients; these actions are familiar to most business owners. Finding these ways to stay… Read More
4 Ways to Create Sparks on Social Media for Electricians
Looking for ways to grow your electrical business using social media? Luckily there are plenty of ways to utilize platforms like Facebook and Twitter to improve your marketing and simplify your life! Here are a few ways to create sparks… Read More
Why Brand Matters To Your Business
Do your customers know you? More importantly, can your customers tell you apart from your competitors? If they can’t, your brand needs some work. This is why brand matters to your business: What is a Brand? Your brand is what… Read More
Are You Outsmarting The Competition, Or Fighting Best Practices
You’ve thought of an industry shaking idea. You’re about to turn the tables on your competitors and disrupt the entire field, leaving you on top when all the dust settles. But is your innovation actually going to change things, or… Read More
Using the Abbreviation Tag in Your Content
Dozens of HTML tags are out there. Some are obsolete, and others are freshly added with the increasingly standard support of HTML5. As developers or content creators however, sometimes we forget about the tags we don’t use very often. This… Read More
Are You Ready to Start a Small Business?
Starting your own small business is the dream of many, but it is often much more difficult than it seems. Being your own boss means that you don’t have to answer to anyone, as long as you can keep yourself… Read More
How To Add Custom API Authentication To Laravel 5.2
Sometimes the default authentication system is not enough. When that happened to us with Laravel, here’s how we added a custom API authentication. … Read More
What Every Small Business Should Know About CAN-SPAM
Many business owners aren’t aware that their email interactions can fall under the requirements of The CAN-SPAM Act of 2003. Unbeknownst to many, it plays a role in any email marketing that you might do – so it pays to… Read More
How to Display Recent Blog Posts on the Homepage
One of the most common client requests is to display the most current blog posts on their front page. So, for this tutorial, we will go over how to take the four most recent blog posts and display them horizontally… Read More
Why Should I Worry About The Mobile-First Web?
Many small businesses are asking “should I care about mobile users?” The answer is yes! In 2016, nearly 60% of search engine traffic came from Mobile devices across all business categories. Several business categories reached much higher, with Restaurants showing… Read More