content marketing written on a notebook

What Is Content Marketing?

Consumers are intelligent, autonomous beings who recognize sales tactics when they see them. Over the past few years, consumers have become less and less tolerant of reading sales pitches while they’re trying to find recipes. Content marketing is the answer… Read More

Graphic Design Terms

Basic Design Terms Primer: Part 1

Often, basic misunderstandings end up causing stressful situations and tend to prolong the timeline of a project. Because design is so encompassing, a graphic designer needs to be familiar with multiple areas of the design process to be effective. At… Read More

Dressing In The Workplace

Dressing In The Workplace

In this burgeoning new marketplace full of Millennials, people have begun to question the old adage “dress for success”. Companies are scaling back on professional attire to appeal to younger consumers. Suits and ties are being thrown out in favor… Read More

Digital Pet Fad

The Good, The Fad, and The Ugly

The tech industry is fast-paced. Innovation is constantly shaking things up, and developers need to evolve to survive. That being said, there are just as many false starts, frenzies, and faux pas as any other commercial endeavor. The tricky business… Read More